Present: Keith Austin, Mark Brown, Harold Byrd, Mark Cawood, David Collins, Johnnie Conner, Stevan Curtis, Martha Dooley, Phyllis Fansler, Scott Frith, Mary Lou Horner, Gary Loe, Susan Long, Sam Maynard, Janet McGaha, Cassandra McGee, Edythe McNabb, Page Pratt-Greene, Susan Rudell, Goldie Simpkins, Sarah Surak, Garrett Wagley and Tim Wheeler

Absent: Ken Bodie, Tisha Calabrese-Benton, Neal Denton, Terry Faulkner, Kim Hansard, Jan Hutchison, Jenny Raines, and Lori Tucker

Staff: Tom Salter & Cortney Piper

Call to Order
The meeting was called to order by Page Pratt-Greene at 12:17. There was a quorum for this meeting.

Approval of the Minutes
Page asked board members to review the minutes from the October 2004 board meeting. Mary Lou made a motion to approve and Tim Wheeler seconded the motion. Approval was unanimous.

Presidents Report – Page Pratt-Greene
Page led a discussion of the current and projected financial situation. Bottom line is that without about $12,000 in new fundraising we will run out of cash in May/June. There was a discussion to continue pushing the clean business program and that each board member will try to get some new prospects.

There will be an event in December after we return from the national meeting to promote our national awards, our mission and to raise some money. Page asked for volunteers for this committee. Cassandra McGee, Mary Lou Horner, Susan Long, Keith Austin, Martha Dooley and Page volunteered for this committee.

Page asked for volunteers to serve on the Great American Cleanup and Board Retreat Committees. Great American Cleanup committee is Mark Cawood, Edythe Nelle McNabb, Goldie Simpkins, Tim Wheeler, Martha Dooley, Gary Loe and Phyllis Fansler. Board Retreat Committee is: Susan Rudell, David Collins, Keith Austin, Mary Lou Horner, Mark Cawood and Gary Loe.

There was a discussion the dilemma that we have won several top national awards and have no funding to send board members to the national conference to represent KKB. Several board members expressed a willingness to raise their own funds or cover part of their own expenses. Mayor Haslam, Mayor Ragsdale and City Councilman (and KKB board member) Mark Brown have all committed funds to send board members to Washington in December.

Executive Director's report – Tom Salter
Tom presented the Financial Statement and Summary for October 2004. A motion was made by Mary Lou Horner to accept it. Martha Dooley seconded the motion. The October 2004 financial statement and summary were accepted.

• The large billboard is up at a highly visible location near Cherry Street. The smaller billboards all seem to be down for now. A new round of billboards will begin soon.
• The Youth Advisory Board had their regular meeting. Ten schools are represented this year. YAB members are fully committed to increasing awareness of the Don’t Throw Down on K—TOWN slogan and promoting participation in the school system mixed paper recycling program. YAB members are conducting awareness surveys to determine a baseline for their promotion activities – 3 schools have been completed and 59 of 98 students surveyed (60.2%) have heard of the Don’t Throw Down on K-TOWN slogan. That percentage may change when more schools report their results.
• Website: 2,631 web site pageviews for October 2004.

Beautification

• Americorps volunteers pulled kudzu in a cemetery off Street on October 16^th, KKB provided supplies for the InAsMuch cleanup on Fountain City on October 16^th and for a neighborhood group that did a cleanup on Ebenezer on October 9^th.

• KKB is a local co-sponsor of the America Recycles Day can collection event. Cortney got a number of fraternities and sororities involved in a competition to raise funds for Habitat for Humanity.

Awards & Recognition

• KKB held its annual Orchids & Onions Awards program at the Foundry. We had a nice crowd, good winners and good media coverage. Event went very smoothly – the program only lasted about 40 minutes raising some questions about why it went so fast. Total income will be around $7,800 with expense of $4,300 for a net of $3,500. Last year net was around $3,600.
• The Orchids & Onions program received 9 media hits including WATE, WVLT, the News Sentinel, South Knox Times, Powell Post, Fountain City News and the Halls Shopper. Cortney did several radio station promotions for the event.
• Mary Lou interviewed several of the Orchid winners for her program Be Pretty Proud.
• Keep Knoxville Beautiful received an unprecedented 4 national awards from KAB. One is the top award presented to an affiliate in a community with a population of 200,000 or more. Other awards were for the GAC Greek Challenge (one of Cortney’s projects), the Halls Tribute Trees Project (Scott’s project) and the Don’t Throw Down on K-TOWN radio ad campaign.

Membership

• Regular membership donations are $1,100 for October.

• KKB submitted a proposal to Rohm & Haas community grants program to fund a model neighborhood adopt-a-block program.

Orchids & Onions Committee
There was a general discussion of the event. Consensus was positive.

Clean Business Program
No new information.

Youth Advisory Board
The Youth Advisory Board is meeting regularly. Staff made a presentation to the YAB about the basic principles in the book "The Tipping Point – How little things make a big difference".

Unfinished Business
There was no unfinished business discussed.

New Business
There was no new business discussed.

• Youth Advisory Board next regular meeting, 5:30 11/9, Candy Factory
• South Doyle Tree planting, Saturday, November 13, 8:30 am, South Doyle Middle School
• Keep America Beautiful annual conference, December 1^st through 4^th
• Holiday Reception/Awards Celebration/Fundraiser, date, time TBA
• Annual Board Retreat committee meeting date, time TBA
• Great American Cleanup™ committee meeting date, time TBA
• Tree-Cycling Event, Saturday, January 8, 2005
• Long range: Annual retreat is late January, next regular meeting is February 3, 2005

Adjournment – the meeting was adjourned at 1:00pm

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